Daniel Szlivka

Over two intensive days in Dubai, the NOCCA team met distributors, lounge owners, retailers, and industry professionals  from across the global shisha community. Dubai once again proved to be a central meeting point for innovation and the future of the shisha industry. Major Milestone For NOCCA World Shisha Show Dubai 2026 is behind us - and it marked a major milestone for NOCCA. It was the first time we officially presented NOCCA publicly and tested our fully electronic heat management...

In February 2026, NOCCA  will make its international exhibition debut at World Shisha Dubai  - one of the most important global meeting points for shisha brands, lounge owners, distributors, and industry innovators. For us, this isn’t just a trade show. It’s a milestone. World Shisha Dubai is where tradition meets innovation, and it’s the perfect place to introduce NOCCA to the global shisha community. Why World Shisha Dubai Matters to NOCCA Dubai has long been at the center of the modern...

Globally, the hookah lounge industry is estimated at around USD 2.1 billion in 2024 , projecting to approximately USD 4.1 billion by 2033, with a compound annual growth rate (CAGR) of about 7.8% . The popularity of sharing a smoke around fresh foods, entertainment, and engaging conversations drives this market, leading to strong customer loyalty.  Electric Heat Management Device for Shisha The trouble is the industry is shifting. More customers demand cleaner air, smoother smoking sessions,...